4 top tips for starting a newsletter

Spam. We all hate it. If you dare to utter the phrase “email marketing” the response is usually a look of horror. If done in the right way, however, email marketing is one of the most powerful tools for driving leads, sales and customer action.

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What’s in a Like?

Vanity figures have long been a mainstay of a businesses social media metrics (whether you agree with the value of them or not), but now “reactions” are worth more in the eyes of Facebook than the humble thumbs up.

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